Engagement at scale for AWS
Creating dialogue between AWS and hard to reach stakeholders.
Helping AWS truly understand a global account, its key stakeholders and decision-making process and then open the door to a multimillion dollar pipeline
Head Global Accounts, Amazon Web Services
We provided a specialised deep-dive into the account, its markets and key decision makers. We created bespoke stakeholder maps that pinpointed the right people to approach. Then used executive profiles to identify what to talk to about and how to talk to them.
After months of silence, our approach led to executive dialogue within a week.