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Qlik: Co-creating with customers

In this episode Nancy Carlyle Harlan, Head of Global Account Based Marketing at Qlik explains why co-creating marketing with customers is the future for ABM and why it’s essential to lead with a unified strategy to ensure everyone is aligned with the same objectives.

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Momentum, the global growth consultancy
MomentumABMMomentum, the global growth consultancy@MomentumABM·
6h

Are you or someone you know looking to join a team who inspire, rally and care for one and other as we continue our own growth journey? Get in touch because we are #hiring! Find out more: https://hubs.li/H0WX_N60

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MomentumABMMomentum, the global growth consultancy@MomentumABM·
16 Sep

With key insight drawn from more than a decade of our work driving growth with marketing and sales teams at global, complex organisations, the Momentum Sales Enablement Framework is a must read for anyone involved in enterprise selling: https://hubs.li/H0WXRJC0

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MomentumABMMomentum, the global growth consultancy@MomentumABM·
15 Sep

Insight will be the critical component of your ABM program in 2022. Understanding your customers better than your competitors is the key to differentiation in a world of digital selling. Make sure you have every insight angle covered. Discover more: https://hubs.li/H0WXRPc0

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MomentumABMMomentum, the global growth consultancy@MomentumABM·
14 Sep

How can organisations upskill sales teams to deal with new hybrid sales world? Liz Harrison, Partner at McKinsey and a sales enablement expert, identifies a need for a whole new skill set and incentive structure. Listen to this new #ABMPodcast episode: https://hubs.li/H0WXMDM0

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MomentumABMMomentum, the global growth consultancy@MomentumABM·
13 Sep

We're delighted to welcome Cristina Taje who is joining Momentum, the global growth consultancy today as a Senior Account Manager. Cristina is driven and striving to make a difference - we can't wait to work with you!

For more open roles, visit #hiring: https://hubs.li/H0X1kHN0

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MomentumABMMomentum, the global growth consultancy@MomentumABM·
10 Sep

Thanks for the mention @Timothy_Hughes !

Tim Hughes 提姆·休斯@Timothy_Hughes

Fast forward to 28:51 about sales and marketing talent acquisition and retention - what will be the skill set of the future. 30:33 single piece of advice for sales and marketing leaders #socialselling #digitalselling #sales #salestips #salesleader https://twitter.com/MomentumABM/status/1435607421758722049

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MomentumABMMomentum, the global growth consultancy@MomentumABM·
8 Sep

It has become more imperative than ever for sellers to be able to articulate their organisation’s value proposition to buyers. Liz Harrison, Partner at @McKinsey and a sales enablement expert, pinpoints how to do this in the latest #ABMPodcast episode: https://bit.ly/38Qu6Qq=

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