Oliver Luft

Content Strategy Lead

“I love finding answers to creative and complex challenges.”

About Oliver Luft

As Content Strategy Lead at Momentum, Oliver runs the team that creates and delivers programs tailored to the specific growth goals of key accounts. He crafts the human-centered stories that ensure key account targets – including C-level audiences – engage with our clients’ sales and marketing teams.​

​Oliver knows how to build impactful programs with great strategy and world-class creative. He also works directly with clients, advising them on messaging, program execution, and best practice.​

He is a former national newspaper media and technology journalist with more than 15 years’ experience of delivering content and strategic advice to some of the world’s most recognizable B2B brands. He joined Momentum in 2021 after working for more than a decade as a content creation and strategy consultant for leading tech businesses.