AWS is How
We addressed a variety of organizations with substantially different innovation needs with the same message, “Whatever the journey, AWS is How”.
AWS asked us to frame our content around a brand idea that featured children thinking about the possibilities the world offers. Rather than boxing the audience into assumed account clusters, we created content that allowed the audience to ‘self-select’ their journey via the content they engaged with.
French and German Sales Leads,
Amazon Web Services
We created a scaled account-based marketing program that required a wide range of our skills including content creation, stakeholder mapping, social media, and vendor relations.
new connections accepted
new contact meetings arranged.